Linen Tea Towel Set of 3 — Stonewashed Kitchen Towels — Harbor Thread
$38
Seller Pack deliverable · Etsy track
Harbor Thread
Full shop system with product photography: 5 listings, policies, shop story, banner set, fee→profit worksheet, and launch checklist.
Track
Etsy Shop System
Photos
Banner + 5 SKU heroes
Timeline
7–10 days
Shop preview
What buyers see first
Without photos a shop doesn’t sell. Seller Pack includes a photo set (or a shoot brief if the client already has products) so listings don’t launch as text-only.
Heavyweight Cotton Apron — Cross-Back — Natural Undyed — Harbor Thread
$52
Washed Linen Napkins Set of 4 — Soft Sage — Everyday Table — Harbor Thread
$44
Canvas Market Tote — Reinforced Base — Charcoal — Harbor Thread
$36
Linen Bread Bag — Drawstring — Natural Flax — Harbor Thread
$28
What’s inside
Everything to open looking pro
01
Product photos
Banner + hero shot per SKU (or a clear shoot brief)
02
Shop voice
About + announcement copy that sounds like a real brand
03
5 listings
Title, tags, description blocks ready to paste
04
Policies
Shipping, returns, processing — clear and calm
05
Pricing sheet
Fee → keep worksheet for first SKUs
06
Launch list
Checkbox path from draft shop to open
Shop About
Harbor Thread — shop story
Announcement
Soft linen and sturdy canvas for everyday kitchens. Small batches from Portland — ships in 2–3 business days. Free US shipping over $75.
About
Harbor Thread makes washable table and kitchen textiles that get better with use. We choose mid-weight linen and canvas that hold up to real life — not display-only pieces. Every order is packed by hand. Questions? Message the shop anytime.
Deliverable 01
5 listings = photo + copy
Title formula: Primary keyword + material + use case + brand
Listing framework (paste into Etsy)
Photos
1 hero + optional in-use / detail / scale
Hook (2 lines)
Soft, stonewashed linen that lives in the kitchen — not the drawer.
What’s included
Qty, size, color, care card
Materials / size
100% European linen · pre-washed · inches + cm
Shipping promise
Ships in 2–3 business days · tracked USPS
FAQ
Shrinkage, bleaching, gift wrap, wholesale
Listing 1
Linen Tea Towel Set of 3 — Stonewashed Kitchen Towels — Harbor Thread
Tags: linen tea towel, kitchen towel set, stonewashed linen, hostess gift
$38
Listing 2
Heavyweight Cotton Apron — Cross-Back — Natural Undyed — Harbor Thread
Tags: cotton apron, cross back apron, baker apron, kitchen gift
$52
Listing 3
Washed Linen Napkins Set of 4 — Soft Sage — Everyday Table — Harbor Thread
Tags: linen napkins, cloth napkins set, sage table linen, dinner napkins
$44
Listing 4
Canvas Market Tote — Reinforced Base — Charcoal — Harbor Thread
Tags: canvas tote bag, market tote, reusable grocery bag, charcoal tote
$36
Listing 5
Linen Bread Bag — Drawstring — Natural Flax — Harbor Thread
Tags: linen bread bag, drawstring bread bag, kitchen storage, flax linen
$28
Deliverable 02
Policies
Shipping
Orders ship in 2–3 business days. US tracked. International available on request. Free US shipping over $75.
Returns
Unused items in original condition within 14 days. Buyer pays return shipping unless item is defective.
Processing
Made in small batches. If a color is restocking, the listing will show an updated ship window.
Deliverable 03
Banner + photo set
Cover banner
- · Soft daylight, linen stack on wood
- · Palette: flax, sage, charcoal, warm white
- · No busy text on image
- · Product kept in the center third
Per SKU
- · 1 hero (required to launch)
- · 1 in-use (table / kitchen)
- · 1 detail (stitch / weave)
- · 1 scale (hand or known object)
Deliverable 04
Fee → profit worksheet
Example math so pricing isn’t guesswork. Client fills real COGS; fees are estimates.
| SKU | List price | Est. fees | COGS | Keep |
|---|---|---|---|---|
| Tea towel set | $38 | $4.80 | $9.50 | $23.70 |
| Apron | $52 | $6.20 | $14.00 | $31.80 |
| Napkins set | $44 | $5.40 | $11.00 | $27.60 |
| Market tote | $36 | $4.60 | $8.00 | $23.40 |
| Bread bag | $28 | $3.90 | $6.50 | $17.60 |
Deliverable 05
Launch checklist
- ☐Shop name + URL reserved
- ☐Banner + avatar uploaded from photo set
- ☐About / Announcement / Shipping / Returns pasted
- ☐5 listings live with photos + title + tags + description
- ☐Payment + shipping profiles set
- ☐First SKU costs entered in worksheet
- ☐Opening sale announcement drafted (optional)
Also in Seller Pack
Shopify track (alternate)
Same pack, different surface: homepage + product photos, About / Shipping / FAQ / Contact, nav, worksheet, launch checklist.
See Forma Home Shopify preview →