Сайт клієнта, який ми здали для Holly · Seller Pack · $397 · 7 days
Сайт, який ми здали платнику, показаний таким, яким він був на першому демо.
OL-25-14 · Mar 2025
Cedar & Wick
Holly · SP · Etsy candle shop
Candle shop needs listing templates, policies, and a fee→profit worksheet so new scents do not restart copy from scratch.
“Every scent was ‘hand-poured with love.’ Search could not tell the listings apart, and neither could I.”
- Пак
- Seller Pack
- Ціна пака
- $397
- Строк
- 7 days
- Ринок
- United States
- Клієнт
- Holly · SP
- Здано
- Mar 2025
Результат
Five scent templates, policies, and fee→profit math for the next SKU.
До
Identical descriptions. No returns copy. Margin unknown after Etsy fees.
Після
Keyword + scent + vessel title formula. Paste-ready set of five.
Задача
Candle listings rot into identical “hand-poured with love” blocks. Holly needed a title formula (keyword + scent family + vessel + use), five templates, policies, fee→profit.
Для чого це збирали
A maker can launch five scent listings that search and read as one shop, then clone the formula for scent six without rewriting policy pages.
Обмеження
- Etsy track. Not a custom storefront app.
- Five templates, not 40 SKUs.
- Fragrance compliance copy still needs the seller’s actual ingredients.
- No ads management.
Як ми вели роботу
Day 1
Catalog + positioning
SKU list, buyer, price band, and the one-line shop promise.
Day 2–4
Listing system
Title formula, description blocks, tags, variants, and photo order for the first SKUs.
Day 5–6
Shop voice + policies
About, announcement, shipping, returns, and buyer-message macros.
Day 7–8
Pricing math
Fee → keep worksheet so new SKUs reuse the same margin logic.
Day 9–10
Launch controls
Checklist, one revision round, and what still needs client photos/labels.
Рішення в роботі
Title formula on the page
Primary keyword + scent family + vessel + use + differentiator — written so the seller can reuse it.
Policies before ads
Shipping and returns exist so a first order does not invent the rules in Messages.
Worksheet
Wax, vessel, fees, keep — so a pretty listing is not a loss.
Що здано
- Listing system + 5 templates
- Policies and shop story
- Fee → profit worksheet
Секції / сторінки
- Listing formula
- 5 templates
- Policies
- Worksheet
Кадри з роботи
Handoff
- Preview
- Paste-ready listing blocks
- Launch notes
Поза обсягом
- Etsy Ads
- CLP / IFRA legal opinion
- Manufacturing