Apex Dent

Elena · PS · Clinic owner, Austin TX

Two audiences on one site: patients booking care and clinics ordering instruments. Need services, doctors, reviews, a filtered catalog, cart, and a contact/booking path.

“Patients needed a booking path. Other clinics were DMing us for instruments. One site had to do both.”

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套餐: Product Site
套餐价格: $1,297
周期: 14 days
市场: Austin, TX · United States
客户: Elena · PS
交付: Jan 2026

结果

Dual-path site: patients book care, clinics filter instruments and send a cart.

之前

Instagram for the shop. A brochure page for the clinic. Two businesses, no IA.

之后

Home splits clinic vs shop. Services, doctors, catalog, cart, booking — same brand.

任务

A clinic site that only books cleanings leaves the instrument business on Instagram DMs. A shop-only site scares patients. Elena needed dual-path: care on one rail, B2B/B2C catalog on the other, same visual system.

我们要它完成什么

A patient can book. A clinic buyer can filter instruments and submit a cart. Neither audience has to parse the other’s full sitemap first.

约束

Marketing site + catalog UX — not a full ERP or insurance billing system.
Cart is an order-request path, not a live US payment-acquiring setup.
Doctor bios and service list are clinic-supplied content.
No custom patient portal.

我们如何推进

Week 1
IA + copy
4–6 page map, EN copy for home/features/pricing, and the demo CTA.
Week 2
Design + build
Visual system, core pages, and responsive production build.
Week 3
Polish + handoff
QA, remaining listed pages, deploy notes, and revision round.