Apex Circuit

Marcus · LP · Fitness studio owner

Membership launch this week. Need class-schedule teaser, pricing strip, join CTA. No member portal.

“Membership week was coming and the site still hid join behind a class library.”

Result

Membership launch page: schedule teaser, pricing strip, join this week.

Before

Class encyclopedia. Price on request.

After

Heat, schedule teaser, public membership price, join CTA.

Gym sites hide membership under class libraries. Marcus needed a membership week page: schedule teaser, pricing strip, join.

A visitor can see the vibe, a week of classes, membership price, and join. They do not need an app login to understand the studio.

Day 1
Lock the offer
One sentence offer, one primary CTA, audience, and what the page is not.
Day 2–3
Write the page
Hero, problem, offer, proof block, FAQ, and CTA copy in English.
Day 4–5
Design + build
Custom one-page layout, mobile pass, and production build.
Day 6
QA
Tap targets, heading hierarchy, and CTA contrast on a phone.
Day 7
Handoff
Preview link, domain/deploy notes, and the listed deliverable set.

Join this week

The page is a launch, not an evergreen encyclopedia of class types.

Pricing strip

Memberships are a price decision. Hide-the-price belongs to luxury spas, not this pack.

Heat in the palette

Circuit training should not look like a law firm.